individualised marketing systems & Websites for

Small & Local Businesses

Put an end to repetitive investments in your website and marketing. No more second-guessing, as we already have a proven understanding of what works.

individualised marketing systems & Websites for

Small & Local Businesses

Put an end to repetitive investments in your website and marketing. No more second-guessing, as we already have a proven understanding of what works.

Jumpstart System

5 Star Review Machine

Getting more reviews shouldn't mean chasing customers for weeks.

Simply enter your customer's details and click submit. We'll automatically send review requests and follow-ups for up to 4 weeks, giving customers multiple chances to leave a review.

Happy customers are directed to leave a public review, while unhappy customers are redirected to a private feedback form so issues can be addressed before they affect your reputation.

Review Revival Campaign

Already have a database of past customers?

We'll gradually reach out to previous clients and invite them to leave a review, helping you generate more social proof from work you've already completed and customers you've already paid to acquire.

AI Review Assistant

Every new Google review receives a personalised AI-generated response within minutes, helping you maintain a professional and active online presence without lifting a finger.

We can also automatically turn customer reviews into Google Business Profile posts, keeping your profile fresh, active, and filled with real customer feedback.

Accelerator System

Functional Website

A website should do more than just look good... it should help generate leads.

Every website we build is optimised for Google from day one, with a strong SEO foundation, fast loading speeds, and a mobile-first design that makes it easy for customers to contact you from any device.

We'll showcase your best reviews throughout the site to build trust with visitors, while built-in quote forms and chat widgets help turn website traffic into real customer enquiries.

Missed Call Text Back

Missed calls happen, especially when you're on the tools, with a customer, or closed for the day.

When a call goes unanswered, our system instantly responds on your behalf and encourages the customer to continue the conversation, helping you capture leads that may have otherwise called a competitor instead.

Whether it's after hours, on weekends, or during busy periods, every missed call receives an immediate response so opportunities don't slip through the cracks.

Automated Lead Follow Up

Speed matters when responding to new enquiries.

Whether a customer submits a website quote request, sends a website chat message, contacts you through Facebook or Instagram, or you miss their call, our system responds instantly to acknowledge their enquiry and keep the conversation moving.

This helps create a better first impression, improves response times, and reduces the chances of potential customers moving on to a competitor while they're waiting for a reply.

Business Phone Number

Give your business a dedicated phone number that looks professional and keeps work calls separate from your personal life.

Every call is routed through your business line, with notifications sent directly to you so you never miss an important enquiry.

You'll also be able to track and record incoming calls, giving you greater visibility into your leads and helping you understand where your enquiries are coming from.

Unified Inbox

Stop jumping between apps to reply to customers.

Our Unified Inbox brings your Facebook messages, Instagram DMs, text messages, and emails into one place, making customer communication faster and easier to manage.

You can also access your conversations, leads, reviews, contacts, and business tools from anywhere using our mobile app, so your business is always in your pocket.

One-Click Marketing Campaign

Your customer database is one of the most valuable assets your business owns, yet most businesses never use it.

With a database of at least 150 contacts, we can run targeted campaigns to reconnect with old leads, generate more reviews, promote seasonal offers, and stay in touch with past customers through ongoing nurture campaigns.

The result? More reviews, more repeat business, and more opportunities from people who already know, like, and trust your business.

On-Site SEO

Okay, let’s strip out the jargon… but don’t underestimate this part.

Every website we build is designed with SEO in mind from day one.

We optimise your site's structure, headings, keywords, metadata, and page speed to give your business the strongest possible foundation for future Google visibility.

Growth System

Google Business Profile Optimisation

We fully optimise your Google Business Profile structure including categories, services, business info and location data to improve visibility and strengthen local ranking signals across Google Search and Maps. We also refine your profile using high-intent local keywords to improve relevance and increase enquiries from search.

We maintain ongoing Google Posts and updates to keep your profile active, improve engagement signals, and strengthen trust with both Google and potential customers searching in your area.

Map Pack Ranking

We strengthen key local SEO signals across your business profile and web presence to improve relevance, proximity, and authority factors that influence Map Pack rankings. We also build and correct business listings across major directories to ensure consistent NAP data and improve trust with search engines.

We implement geo-targeted keyword strategies aligned with your services to help your business rank across more suburbs and capture high-intent local searches, increasing overall visibility and local lead opportunities.

Omni-Channel Posting

We distribute business updates and promotional content across Google Business Profile and connected social platforms to keep your brand consistently visible where customers are actively engaging. We also schedule and automate regular posting to maintain online activity, strengthen brand presence, and improve trust signals.

We turn your services, offers, and updates into structured posts designed to increase engagement and drive traffic from both search and social channels, while aligning messaging across platforms to reinforce consistency, improve recognition, and boost conversions.

AI Search Visibility

We optimise your business information so AI systems like ChatGPT and Gemini can clearly understand what you do, where you operate, and who you serve, increasing your chances of being surfaced in AI-generated recommendations. We also strengthen key entity signals across your online presence to improve relevance with search intent and local queries.

We structure and align website and profile content so it is easier for AI systems to interpret, improving how accurately your services are represented in AI-driven answers and summaries, while monitoring your visibility across emerging AI search platforms to identify gaps and improve ongoing AI discovery performance.

Monthly Reports

We provide clear reporting on key local SEO metrics including visibility, engagement, and profile interactions so you can see exactly how your presence is improving. We also track ranking changes over time to identify what’s driving growth and where further optimisation opportunities exist.

Each report includes clear insights and actionable recommendations, showing what’s working, what needs improvement, and how to continue increasing your local search performance and lead generation over time.

You don't need a marketing Degree

No marketing jargon. No complicated setups. Just systems that work

Reputation Management

Build trust, collect more 5-star reviews, and improve customer communication with simple systems that run in the background.

  • 5-Star Reviews on Autopilot

Review requests, reminders, follow-ups, and review reactivation campaigns are all automated. More reviews without adding extra work to your day.

  • Keep Negative Feedback Private

Not every customer belongs on your Google profile. Unhappy customers are redirected to a private feedback form so issues can be handled before they become public.

  • One-Click Marketing Campaign

Add your customer's details once, and we'll handle the follow-up. More reviews, more referrals, and more repeat work on autopilot.

  • Never Leave Reviews Unanswered

Every new Google review receives a response within 10 minutes, helping your business look more professional and active online.

Functional Websites For Lead Capture

A professional website, automated follow-up, and customer retention systems designed to help you win more work.

  • Websites That Actually Helps You Win Jobs

A website shouldn't just sit there looking pretty. We build websites designed to generate enquiries, build trust, and turn visitors into customers.

  • Never Forget To Follow Up

Automated follow-up helps you stay in front of potential customers without lifting a finger.

  • Missed Call Auto Text Back

You can't answer every phone call. When you miss one, we'll automatically send a text message so the customer knows you're on the job, not ignoring them.

  • One-Click Marketing Campaign

Don't waste time finding new customers while forgetting the ones they already have. Our one-click marketing campaigns help bring past customers back.

  • Help Google Understand Your Business

If Google doesn't understand what you do, it can't recommend you. We optimise every page to help your business appear in local search results.

Optimisation Built For Growth

Increase your online visibility with Google optimisation, AI search optimisation, automated content, and ongoing profile management.

  • Actually Get Found Online

If customers can't find your business, they can't hire you. We optimise your online presence to help you appear where people are searching.

  • Show Up In AI Search Results

More people are using ChatGPT, Gemini, and AI search tools to find local businesses. We'll help position your business to be recommended.

  • Keep Your Profile Active

An inactive business profile can make your business look abandoned. We regularly upload photos and videos to keep your profile fresh and engaging.

  • Know What's Working

No confusing marketing reports filled with buzzwords. Just simple monthly insights that show how your business is performing online.

The No Bullsh*t Difference

Pretty much exactly what it sounds like

Built For Real Businesses

Our systems are designed for busy service businesses, not marketing agencies. If you can send a text message, you can use our systems.

No Lock-In Contracts

We're not interested in trapping clients. If we're delivering value, you'll stick around. If we're not, you shouldn't have to.

Systems That Actually Make Sense

Reviews, websites, lead follow-up, customer retention, and Google visibility. We focus on the things that genuinely help businesses grow.

Affordable By Design

Most businesses don't need a $3,000/month marketing agency. We focus on simple systems that deliver results, so you stay with us forever.

No Mumbo Jumbo

No fancy buzzwords. No confusing reports. No pretending marketing is rocket science. We tell you exactly what we're doing and why.

Always Getting Better

Technology changes fast. We continually improve our systems, automations, and processes to make sure you're getting the best value possible.

The only way to grow a business is to be able to constantly be working ON your business not IN your business, and that's what we want to help you with here at Murielle Marketing Group

Want to learn more about our Systems?

We will show you everything we do to help Australian businesses, so you can decide to implement it yourself or let us do it for you

Frequently Asked Questions

How much does it cost?

Packages start at $197 per month, with no lock-in contracts. Simply choose the level of support that's right for your business and scale up when you're ready.

Do I need to sign a contract?

No. We don't believe in locking clients into lengthy contracts. If we're delivering value, you'll stay.

Which package is right for me?

The Jumpstart System helps you generate more reviews and build online trust. The Accelerator System adds a professional website and lead follow-up. The Growth System is for businesses that want ongoing Google visibility and online growth.

How much work is required from me?

Very little. Once everything is set up, most of the systems run automatically in the background.

Will this work for my business?

If customers find you online, call you, text you, leave reviews, or request quotes, our systems can help.

What makes you different from other agencies?

We don't sell complicated marketing campaigns. We build simple systems that help you generate reviews, capture leads, follow up faster, and stay top of mind with customers.

How long does setup take?

All of our packages are typically fully set up and running within 2 weeks, including your website going live.

Occasionally, delays can happen that are outside of our control, such as phone number verification issues, domain access problems, hosting complications, or delays in receiving information from you.

For businesses on our Growth System package, we'll begin working on your SEO immediately. However, SEO is a long-term strategy, not an overnight fix. While every business is different, we generally recommend allowing at least 3 months before expecting noticeable results, with 6-9 months being a more realistic timeframe for significant growth.

Can I upgrade later?

Absolutely. Many clients start with one package and upgrade as their business grows.

What if I'm not good with technology?

That's exactly who we built these systems for. Everything is designed to be simple, practical, and easy to use.

Do You Run Facebook Ads?

No. We don't offer Facebook or Instagram advertising services and have no plans to. Most of the businesses we work with are local service businesses, and we believe there are far better ways to generate leads than interrupting people while they're scrolling social media.

Do You Offer Google Ads?

Yes, but only for businesses already on our Accelerator or Growth Systems. We believe every business should have strong foundations first, such as a professional website, lead follow-up systems, and customer retention processes, before spending money on additional traffic.

Don't Just Take Our Word For It